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web design / redesign
Does your website significantly increase your chances of winning new business?
It should.
All sites NOT created equal.

There is a HUGE disparity in design and coding among various websites. With the abundance of "template-style" sites and the plethora of "web shops" with little to no marketing or design expertise, it is hard for a customer to realize the value and impact that a well- designed web experience can have upon a customer, and upon a company's sales.

A website is, in most cases, primarily a marketing and sales tool. To make it highly effective at maximizing sales and conversions, its essential components should be created by a team of experts in the marketing, branding, programming, and design fields. The websites S2 builds are HIGHLY customized not only to our clients, but to their target audiences.

Create an extremely effective website - Watch sales rise!

People visit websites with a goal in mind: either to learn more, to buy a product or service, to be convinced or reassured about something, to register for information, or for other reasons. By understanding your customers' goals and motivations, we can create an intuitive experience to match. We can convert visitors to clients.

Short list of SOME web design processes:
  • Identify all business categories from the customer's perspective.
  • Review, analyze, and optimize the sales process.
  • Analyze current brand and discuss new message.
  • Define and create a marketing message.
  • Design and create a graphic theme.
  • Code and test approved site design using standard coding practices and CSS (cascading style sheets).
  • Add web tools to analyze results.
  • Build Content Management System (CMS) or discuss a web maintenance program.
  • Discuss and design web marketing and PPC (pay-per-click) campaigns.
  • Optimize the website for Search Engine Optimization (SEO).
  • Review site and site statistics and ensure necessary upgrades/updates to exceed customer demands.

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